Accelerating New Food Product Design and Development by Jacqueline H. Beckley,M. Michele Foley,Elizabeth J. Topp, et

By Jacqueline H. Beckley,M. Michele Foley,Elizabeth J. Topp, et al.John Wiley & Sons, Inc.|Wiley||Wiley-BlackwellAdult NonfictionTechnologyLanguage(s): EnglishOn sale date: 30.11.2009Street date: 28.02.2008Preview

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2004. Twentieth century timeline edibles & quaffables. Inc. htm). Kevin, K. 2004. Ramblings of a food industry junkie. K2 Communications. Presentation, Indianapolis, IN. Liege, P. R. S. S. gov). 26 Under standing Product Development in Today’s Food Industry Matranga, V. 1997. America at home, a celebration of twentieth-century housewares. Rosemont, IL: National Housewares Manufacturers Association. Microwave oven. org/wiki/Microwave oven). Oliver, L. 2004. org). Pop quiz: What was the first personal computer?

13 was to produce beverages entirely from natural ingredients. And General Mills made the decision to officially listen to mom. Betty Crocker was introduced to respond to consumer inquiries and to create the brand. Her appearance may have changed over the years, but her task remains the same. One could sum up the 1930s with this slogan: Use it up, wear it out, make do, or do without (Matranga, 1997). ’s television for the home—it changed our lives forever. 1941 to 1950—Out of the Kitchen, into the Fire World War II brought great advances in the food industry.

Feicht illustrates various ways to utilize outside resources. Introduction It is generally accepted that if your business is not investing in new products and growing market share, it is falling behind, will decline in market presence, and may eventually fail. How does a business develop new products and extend existing product lines when faced with finite resources? This chapter illustrates numerous ways in which a variety of food companies have utilized outside resources to expand their range and reach of product offerings.

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