AdvancED Flex application development : building rich media by R Blank; et al

By R Blank; et al

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Over time, the forums—not our front page—became the default source of information, the place to check for all up-to-date information and what the rest of the community was up to. The idea for the RMX is born Then, in March 2006, Chris and Omar rebuilt the LA Flash site, providing a Drupal installation customized to the specific needs of our community, with an event calendar, blog, even a searchable index of our Acrobat Connect archives of our meetings. And suddenly we realized just how much our existing membership was waiting for a platform to express themselves more fluently online—to create a vibrant online, always-accessible component to our existing real-life community.

0. Social networking has been a key attribute of humanity for all recordable history. 0 is now providing a new set of tools to power these human networks. 0 innovations mean for everyone else. qxd 11/8/07 4:50 PM Page 20 CHAPTER 2 and others) for the benefit of existing businesses, organizations, groups, and communities. There will likely be only one YouTube, but YouTube-like features will create tremendous value for countless organizations around the world. In this chapter, I introduce the Rich Media Exchange (RMX), a social media network designed specifically for the Adobe User Group (AUG) community that is the subject of this book.

In this I include features like tagging, commenting, rating, sharing, and RSS feed generation—the features that make content searchable, that enable viewer participation in and feedback of the content, and that enable superior content to bubble up in the network. Learning how to plan and develop these features is important because they are a basic expectation of any online community or social media application. On the RMX, they play a key role in fostering the intergroup content sharing described previously.

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